Hi, I’m Hilary
I’ve been in the digital marketing space for the last 10 years and have spent the last 4 hyper-focused on SEO.
You may be wondering why there’s a photo of me with a big green van above. Well, it has a lot to do with the creation of Hilbonix Services.
In pre-pandemic 2019, I left my corporate marketing job to pursue van life and my dream of working remotely as my own boss. I spent about five months building out my van and picked up some freelance work along the way before setting out on the open road.
During my travels, I started an affiliate resource site based on van life and adventuring (outdoorsynomad.com). I could put my years of digital marketing and SEO experience to the test.
The site has been a success and a blast to run. Although I’m no longer on the road full-time, I’m still building up the site to maximize passive income.
I work with a handful of clients (both B2B and B2C) helping them ramp up organic traffic and their content strategy.
After enough success with clients that had similar needs, I realized it was time to make my part-time gig a more full-time one. Now, Hilbonix Services is here to help you with all of your on-page SEO needs.
Sample Client Results
Keyword Research & Blog Strategy for an Outdoor Gear Company
In May 2024, I began work with a B2C small business in the outdoor gear space. They had expert, niche knowledge in their industry and had been running a blog for well over a year. However, the blog was not driving traffic because there was no SEO strategy in place. After collaborating on keyword ideas, a content calendar and primary keywords they wanted to rank for, the blog is now averaging:
~82,000 impressions/month
~1,400 clicks/month
Launched Blog for Swimwear Business
In September 2022, I launched a blog for a mom-and-pop bathing suit company that was struggling with website traffic. Roughly 8 months later in June 2023, after consistent keyword research and content publishing, we have driven this amount of traffic to their site:
6,960 website clicks
374,000 Google search impressions
…and we’re just getting warmed up…
Revamped Blog for PEO Company
In May 2023, I began work with a B2B client in the PEO / payroll processing industry. While they already had a blog, they hadn’t touched it in over a year and it was hardly driving relevant traffic. Since lead generation was their main goal, we identified the most high-intent keywords around which to write content. We launched this article based on one of those keywords and within three months of publishing, it’s already gained:
445 website clicks
53,000 Google search impressions
